Three key things to make a successful website, does your site have it?
1. Successful websites have an appealing look and feel but also a functional navigation. Google has a nice clean look and feel that is appealing but it is very functional! The first thing that turns someone off your site is not being able to get where they want to quickly. This is a requirement for a successful website. Site also should have an easy design though. Think of websites you hate or just think, man these guys are unprofessional. The site has funky colors, its hard to read and it was put together by someone trying to do to much “design” and not enough “thought”. Rule number one, Always think about your sites design look but also the feel!
2. This probably should be number 1 but I am going in order that I start a new website. Search Engine Optimization! So you just made a design that could lead to a successful website, but who is finding the site? A successful website will need some close optimization of the website no one will find it. SEO is probably the leading aspect for a successful site, If the website is found it has a better chance of being successful. Although obviously if a website is not found by users it will not be successful. Rule number two, a lot of thought and research should be done for SEO.
3. Analytics is a key part to successful website design because if you cant see how your site is doing then you wont know if its successful! Site Analytics is a great way to set goals for your business and the website. You can see how well some of your marketing strategies are doing but also you can see if your SEO is working! Google Analytics is a free program that should not be taken lightly. Many People believe free software is less powerful. Google Analytics lacks no where when it comes to site tracking. Rule number three, you will want to be able to tell if you have a successful website through analytics.
rule 1 : Always think about your sites design look but also the feel! rule 2 : A lot of thought and research should be done for SEO! rule 3 : You will want to be able to tell if you have a successful website through analytics.